Associate Professor of Marketing
Year Joined RCNJ: 2004
- Phone: (201) 684-6233
- Email: email@example.com
- Office: ASB-510
- Office Hours: Virtual: Mon 1-2 pm; 4:30-5pm; Thurs 10-11am
- B.A. Duke University
- M.B.A. Duke University
- D.P.S. Pace University
- International Marketing
- Marketing Principles and Practices
- Advertising and Promotions
- Multicultural Consumers and Diversity
- New Product Development
- First Mover Advantage
- Market Segmentation
- International and Multicultural Marketing
Zeno, K., Saldivar, R., & Torres-Baumgarten, G. (2016). The Role of Marketing and International Business in Fostering Ambiguity Tolerance and Enhanced Decision Making. Marketing Educators’ Association.
Zeno, K., Budeva, D., & Saldivar, R. (2015). Experiential Learning: An assessment of Impact and Engagement in the Marketing Curriculum using Kolb’s Learning Styles. Marketing Educators Association.
- Huato, J. & Woodbury Zeno, K. (2009). Class, Race, and the Spousal Income Gap: The Effects of Family Income, Educational Attainment, and Race/Ethnicity on the Husband-Wife Income Ratio in the U.S. 1980, 1990, 2000. American Behavioral Scientist, 53(2), 261-275.
- Woodbury Zeno, K. (2008). Organizational Change in Heavily Regulated Industries: Changing First or Second – Does It Really Matter? Published in conference proceedings of the Eastern Academy of Management Conference, Arlington, Va.
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